Privacy Policy

Last updated: March 16, 2026

1. Introduction

Et'al Software Solutions LLC (“Et'al,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard information when you visit our website at etalsoftware.com (the “Site”) or use any of our products and services.

2. Information We Collect

We may collect the following types of information:

Information you provide directly

  • Name and email address when you contact us
  • Account information when you sign up for one of our products (Et'al CRM, Et'al MDM, or NutriJourney)
  • Payment and billing information processed through our third-party payment providers
  • Any other information you voluntarily provide through forms or correspondence

Information collected automatically

  • Device information (browser type, operating system, device type)
  • Usage data (pages visited, time spent, navigation paths)
  • IP address and approximate geographic location
  • Cookies and similar tracking technologies

We use Vercel Analytics for website performance monitoring. Vercel Analytics is privacy-focused and does not use cookies for tracking. For more details, see Vercel's Analytics privacy policy.

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve our products and services
  • Respond to your inquiries and provide customer support
  • Send transactional communications related to your account or services
  • Analyze usage patterns to improve our website and products
  • Comply with legal obligations and protect our rights

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

4. Data Storage and Security

Our products use Supabase (powered by PostgreSQL) for data storage, with row-level security (RLS) policies to ensure complete data isolation between organizations in our multi-tenant architecture. All data is encrypted in transit (TLS) and at rest.

While we implement industry-standard security measures, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your data using commercially reasonable measures.

5. Third-Party Services

Our products may integrate with third-party services (e.g., payment processors, authentication providers, analytics tools). These services have their own privacy policies, and we encourage you to review them. Key third-party services include:

  • Vercel — Hosting and analytics
  • Supabase — Database and authentication
  • Stripe — Payment processing (where applicable)

6. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to or restrict certain processing activities
  • Data portability — receive your data in a structured, machine-readable format

To exercise any of these rights, contact us at hello@etalsoftware.com.

7. Cookies

Our marketing website (etalsoftware.com) uses minimal cookies — primarily for theme preference (light/dark mode). Our product applications may use cookies for authentication and session management, which are essential for the service to function.

8. Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a revised “Last updated” date.

10. Contact Us

If you have questions or concerns about this privacy policy or our data practices, contact us at:

Et'al Software Solutions LLC
Email: hello@etalsoftware.com